HOII, a Toronto-based company, made up of a team of globally recognized scientists and dermatologist, which is the first to launch a line of innovative apparel and accessories using a very cool application of advanced fluorescent technology to refine skin’s tone and texture, as well as prevent sun-damage and blemishes.
The HOIIl’s unique material, acts as a selective filter when it’s exposed to sunlight, the dense knit material captures UV rays from the sun and blocks it to a degree of UPF 50+ protection. The 2 lines color choices for the clothing and hats are fluorescent yelomöd and blumöd, the yellow or blue pigments in the material convert the UV rays and sunlight into healthy colored light and then transmitted through the skin to treat skin problems.
Yellow light is well known for its ability to be absorbed by collagen and stimulate remodeling of the skin, whereas the blue light is popularly used to deal with acne and blemishes of the skin. The combined design features of the fabric with the fluorescent pigment result in only the visible, healthy blue or yellow light reaching the skin at about 70% of the sun’s intensity, while 98% of UV light is either blocked, absorbed by the material or converted to safe, colored light.
According to Dr. Michael Kreindel, a world famous physician and one of the founding fathers of the IPL industry, using HOII for 2 hours/week for 6-8 weeks will give provide the desired effects. However, using HOII for 8 hours on a sunny day would result in a similar amount of light exposure one would receive from an IPL treatment in the clinical setting.
UPF 50+ protection
Yelomod :Yellow light promotes skin rejuvenation by smoothing skin, improving skin tone and reducing wrinkles or skin discoloration due to aging or sun damage. Only a few hours a week in the sun, wearing yelomod, will provide enough yellow light to rejuvenate the skin.
Bluemod :Blue light is proven to be effective in eradicating acne that is caused by bacteria;to aid skin recovery in order to have clearer, smoother skin
Natural, effective solutions to skin concerns – aging skin, sun-damaged skin, acne blemished skin – while supporting a healthy, active lifestyle.
Highly specific proprietary fluorescent pigments are responsible for the pre-selected therapeutic wavelength of light that is emitted. These pigments, when exposed to the harmful ultraviolet rays from the sun, capture those harmful rays and convert the UV by the power of fluorescence into specific narrow bands of light and then emit their intense light onto the area of desired exposure. These specialized pigments actually borrow energy from adjacent parts of the light spectrum to provide an even greater intensity of transmission to the skin.
HOII is totally different in its use and how it works. HOII is NOT sun blocking. The sun’s rays are FILTERED, converted, amplified and emitted onto your skin in a healthy form. Because the harmful UV is changed into therapeutic light, little or no UV is able to reach the skin and therefore you are protected with a UPF factor of 50+. All batches of product are tested after manufacturing to ensure the correct amount of therapeutic light is transmitted.
A small amount of gentle detergent and hand wash your product if possible. Remember to use cold water and to let your HOII product AIR DRY. Do not use bleach or strong detergents.
According to Dr. Michael Kreindel, world famous physicist and one of the founding fathers of the IPL industry, using HOII for 2 hours/week for 6-8 weeks will give provide the desired effects. However, using HOII for 8 hours on a sunny day would result in a similar amount of light exposure one would receive from an IPL treatment in the clinical setting.
In fact, the more you wear the HOII product, the better and faster you will experience results.
No, we need the rays from the sun to penetrate the fabric’s fibers where it is converted into therapeutic rays that target your skin beneath the HOII material. If you wear a sunscreen or sun blocking makeup, you will block the therapeutic rays, defeating the purpose of your HOII product.
Yes, the HOII material breathable and is designed to be extremely comfortable while wicking perspiration away from you during activities which cause you to perspire.
Yes. You can wear HOII product to the beach, or lake and not worry about getting it wet or having that count as one of your washes. It is only when a detergent is used, where you need to count that as a wash. You should not wear your HOII product in pools, Jacuzzis or Hot Tubs as they contain harsh chemicals.
No, the ultraviolet protection factor of 50+ will not decrease.